Case study · Client project

A Shopify store for a single origin coffee brand from Wayanad

Wild Ghats Coffee roasts single origin coffee from estates in Wayanad, Kerala, in the Western Ghats. We built their Shopify store on a fixed scope, from brand styling and catalogue to quiz, bundles and compliance pages.

Visit wildghatscoffee.com
Client
Wild Ghats Coffee
Industry
Food and beverage
Services
E-commerce
Platforms
Shopify store, Mobile first web
Timeline
About two weeks, July to August 2026
wildghatscoffee.com
Wild Ghats homepage
Mobile homepage
Discovery Set bundle
5
Coffees live with correct prices and variants
~2 wks
From kickoff to launch ready store
1
Coffee finder quiz guiding new customers
Live
Store at wildghatscoffee.com
About the client

A young specialty coffee brand with five roasts, from light medium to dark, sold direct to coffee lovers across India. The brand voice is calm and premium: "Where the mist meets the bean."

Goals
  • Launch quickly with the real catalogue, prices and brand voice
  • Help new customers pick the right coffee
  • Encourage larger first orders
  • Meet food labelling and refund requirements
The challenge

An auto generated starter store had the wrong product data: incorrect prices, the wrong variant scheme and placeholder copy on every page. The brand needed its real catalogue, styling and policies online quickly, within a fixed scope.

Our approach
  1. 01

    Audit

    Compared the starter store against the approved product sheet and brand kit and listed every fix.

  2. 02

    Style

    Applied the brand kit across the theme: charcoal, forest green, warm gold and cream with an editorial serif.

  3. 03

    Build

    Rebuilt the catalogue, wrote the pages and added the quiz, bundle and cart incentives.

  4. 04

    Refine

    Worked through three rounds of client feedback before handover for launch.

What we built

Feature breakdown

Brand storefront

01
  • Theme styled to the brand kit
  • Homepage hero with the brand tagline
  • Our Story and Contact pages
  • Rotating announcement bar

Product catalogue

02
  • Five coffees with approved copy and tasting notes
  • Correct grind options: whole bean or ground for filter
  • Discovery Set bundle with a compare at price

Shopping experience

03
  • Coffee finder quiz that recommends a roast
  • Brewing guide on the homepage
  • Free shipping threshold with a cart progress bar
  • Launch offer code for first orders

Trust and compliance

04
  • Product reviews
  • Welcome and abandoned cart emails
  • Statutory food declarations
  • Refund policy written for perishable products

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